SmarterPaw Expands e-Commerce Omnichannel Team with Two New Hires

SmarterPaw , maker of fast-growing pet health and wellness brands Meowijuana® and Doggijuana®, is growing its e-commerce presence with the promotion of Ally Forbes as SmarterPaw’s e-Commerce and Digital Customer Channel Manager and the hiring of Amber Crawford as SmarterPaw’s Amazon Fulfillment Specialist.

As e-Commerce and Digital Customer Channel Manager, Forbes will lead the charge on management and sales development of SmarterPaw brands across all digital platforms, including Amazon, Chewy, wholesale and brand DTC websites. Forbes comes to SmarterPaw with extensive e-commerce, social media, digital and email marketing experience.

Crawford completes the team as Amazon Fulfillment Specialist, where her main focus will be replenishing inventory in both Doggijuana and Meowijuana’s Amazon stores for the USA and an expanding international marketplace portfolio, as well the new and changing inventory that is transitioning to sell. Crawford arrives in this integral position, from extensive internal experience within the fulfillment department.

“We are excited to support the continued growth of our omni-channel distribution strategy. Our goal is to serve pet-parents where and when they want to be served. The addition of these talented team members complements our retail development and support team ensuring we are fully engaged with all of our selling partners,” said Scott Ragan, Managing Partner and CEO of SmarterPaw.

For more information on SmarterPaw, please visit SmarterPaw. For more information on Meowijuana, please visit Meowijuanaor email sales@meowijuana.com. And for more information on Doggijuana, please visit: Doggijuana or email sales@doggijuana.com.