October 19, 2022

FreshCap to Launch Shroomies Mushroom Treat for Dogs

FreshCap, an emerging producer of various functional mushroom products, is launching Shroomies, a functional mushroom treat for dogs.

Shroomies are fungi-filled treats made with organic mushrooms; the treats consist of seven functional mushrooms combined with other health enhancing ingredients such as kelp, turmeric root, L-theanine, EPA, DHA and black pepper extract to promote healthy joints, heart and cognitive health, and total immune support.

Each functional treat features:

  • Mushroom extracts made from 100 percent pure mushroom fruiting bodies, with no myceliated rice, oats, or other grains.
  • EPA and DHA: Omega-3 fatty acids that may support cardiovascular health and brain function.
  • L-Theanine: Naturally calming and may help to reduce effects of normal environmental stress.
  • Turmeric: A powerful antioxidant. Contains compounds that may promote healthy joints.
  • BioPerine®: Used to help improve the absorption of curcumin from turmeric.
  • Kelp: Contains iodine which may help support normal thyroid function.

 

“Functional mushrooms are used by many holistic veterinarians because they hold tremendous potential value for pets such as dogs, cats, and horses. Functional fungi contain many various beneficial compounds, antioxidants, proteins, and have anti-viral, anti-bacterial, and anti-tumor properties,” said Tony Shields, Founder and CEO of FreshCap.

The company is leveraging the explosive growth in the functional mushroom space to expand into the premium pet food category.

In addition to Shroomies, FreshCap offers a wide range of both human and pet-grade products including powders, capsules, gummies and ready-to-mix stick packs that consist of both individual mushrooms and unique blends.

The founders of FreshCap are passionate not only about their products, but also sharing their knowledge about the power of fungi. They have become world-renowned educators of functional fungi and have amassed a cult-like following on YouTube with more than 16.6 million views and more than 270k active subscribers. The FreshCap YouTube channel aims to educate consumers and become a leader in the explosive growth of the mushroom boom. View their channel here.

FreshCap Mushroom Shroomies for dogs are currently available for purchase at FreshCap and Amazon. FreshCap is building a retail launch plan that includes their entire line of human and pet products.

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