PetMeds Migrates to Ordergroove as New Subscription and Membership Technology Partner
Ordergroove, a leading technology platform that powers subscriptions for top brands and retailers, has announced a strategic partnership with PetMed Express, Inc., the original online pet pharmacy dedicated to supporting the health and well-being of four-legged family members. This collaboration marks a significant step in modernizing and scaling PetMeds + PetCareRx’s (PETS) subscription and membership capabilities to maximize operational efficiency and deliver innovative and enhanced customer experiences.
The partnership will empower both businesses to provide a more robust and highly personalized experience for its subscribers, redefining how pet parents manage their pets’ health and wellness needs. Leveraging Ordergroove’s flexible and comprehensive enterprise solution – PETS offers a unified, consolidated subscription membership experience that integrates the product catalog offerings of both businesses. This streamlined approach is designed to create internal infrastructure synergies and improve customer subscription adoption.
“Consumers expect experiences tailored to their individual needs and our partnership with Ordergroove will allow us to elevate our Autoship program,” said Sandra Campos, CEO and President of PETS. “With their advanced platform and real-time analytics, we’re excited to introduce a software solution that supports our commitment to innovation while increasing customer satisfaction and retention.”
By implementing Ordergroove, PETS is positioned to expand its subscriber base and improve service accessibility, while enabling faster speed-to-market for new innovations. Key features of the new platform include prepaid subscription options, self-service management and personalized promotions, allowing customers more control and flexibility over their subscription experience.
Ordergroove’s platform will play a critical role in supporting PETS’s growth strategy by providing the adaptability needed to meet the demands of a dynamic marketplace.
“For decades, PetMeds + PetCareRx has been a leader in the pet well-being space with an unwavering mission to support pet’s healthcare needs and we’re beyond proud to partner with them,” said Greg Alvo, CEO of Ordergroove. “We’re thrilled that our partnership will improve the subscriber experience to help pet owners everywhere keep their furry family members living healthier and longer lives.”
For more information about PetMeds and PetCareRx, visit PetMeds and PetCareRx.