Animal Supply Company launches Connect to empower independent pet specialty

On March 29, 2019 Animal Supply Company (ASC) announced the launch of Animal Supply Connect, a digital eFulfillment and delivery solution connecting independent pet retailers with shoppers. Shoppers will be able to browse and purchase through a retailers’ online stores, while ASC fulfills them from one of its 10 e-commerce warehouses using smart logistics technology. Products are expected to be delivered within two business days.

“Our priority is helping the independent pet channel compete in a dynamic market. That means focusing on operational excellence and developing innovative solutions to make business simple,” said Don McIntyre, CEO. “Connect takes the hassle out of servicing the online shopper by caring for e-commerce logistics and providing the rapid delivery services consumers expect,” McIntyre said.

Head of Digital, Angela Spears said, “No one is more knowledgeable about quality products, nutrition and the family pet than independent pet retailers. Online shopping presents the next frontier for retailers to best serve pet shoppers who want a blend of in-store and online experiences.” Spears added, “There is a world of possibilities for the retailer that is rooted locally, yet able to reach beyond traditional walls. Our mission is to use our talented digital team and best-in-class technology partners to help us think differently about ways we can help them achieve the possible. Access to technology levels the playing field in an ecosystem that has been dominated by Amazon and Chewy.”

Last year, Animal Supply Company introduced a new retail website and mobile app with a modern, integrated user experience powered by a new national best-in-class eCommerce platform. The first version of the mobile app launched with features such as search by scanning a barcode, connected ordering between web and app, custom shopping lists and order tracking.