July 18, 2025

Matrix Partners Pet Influencer Insight Lab Continues to Fuel Strategic Brand Growth

Matrix Partners, a full-service marketing agency with more than 30 years of experience specializing in the pet products industry, has expanded its newest service, the Pet Influencer Insight Lab. This proprietary program […]

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July 18, 2025

Portland Pet Food Company Launches Winnie’s Lamb N’ Rice Homestyle Dog Meal

Portland Pet Food Company, the pioneer in fresh human-grade pet meals and treats and one of the fastest-growing wet pet food brands, announced today the launch of Winnie’s Lamb N’ […]

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July 18, 2025

NaturVet appoints Erik Thomas as Chief Operations Officer

NaturVet, a trusted pioneer in the pet health and wellness industry for more than 30 years, proudly announces the addition of Erik Thomas as Chief Operations Officer (COO). With more […]

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July 17, 2025

Oh Norman! Raises More Than $2 Million in New Funding Round to Support Business Growth

Oh Norman!, the pet wellness brand co-founded by actress and animal advocate Kaley Cuoco, announced today that it has raised $2.08 million in its latest round of funding, bringing the brand’s total funding […]

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July 17, 2025

New Study Confirms Dogs Sleep Better and Live Better on Barker Beds

Barker Beds, a leader in orthopedic dog bedding, in partnership with Link, the pet wellness technology pioneer, has released compelling results from its Better Sleep Study. The findings confirm that […]

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July 17, 2025

Eukanuba and Longtime Partner Canine Companions Celebrate 50 Years of Service Dogs

July 2025 marks 50 years since the creation of the concept of the modern service dog. EUKANUBA, a leader in science-based, premium dog nutrition and part of the Mars, Incorporated […]

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July 16, 2025

Zesty Paws announced as American Kennel Club’s official Probiotics Sponsor

Award-winning pet supplement brand Zesty Paws has announced an exclusive sponsorship with the American Kennel Club (AKC) – the world’s largest purebred dog registry and leading advocate for dogs as […]

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July 16, 2025

Chuck Norris Introduces Lone Wolf Ranch Power Food Treats: Premium Beef Heart Snacks for Dogs

Lone Wolf Ranch Pets, the premium pet nutrition brand founded by Chuck and Gena Norris, proudly announces the launch of Power Food Treats, a clean, protein-rich dog treat made with […]

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July 16, 2025

Jinx Readies Series C Raise, Expands Retail Footprint and C-Suite Leadership

Jinx, a leading next-generation pet food company, today announced a strategic leadership transition, significant retail expansion and plans for a Series C funding round – all signaling a new era […]

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July 16, 2025

PETKIT’s Purobot Crystal Duo is World’s First Open-Top Litter Box That Spots Health Risks

PETKIT has pre-launched its Purobot Crystal Duo, the world’s first open-top, AI-powered automatic litter box offering real-time feline health insight. “An automatic litter box should do more than just clean—it should […]

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