CUDDLY Debuts East Coast Rescue Rover, in Partnership with New York City Second Chance Rescue
CUDDLY®, a mission-driven company dedicated to supporting animal welfare organizations through innovative fundraising tools and a pet food line that gives back to shelters and rescues with every purchase, announced […]
Read MoreTevra Brands Expands Pet Wellness Reach with National Walmart Launch of Vetality Products
Tevra Brands, a leading innovator in pet health and wellness solutions, has launched a comprehensive lineup of its Vetality products in Walmart stores beginning August 2025. This strategic rollout supports Walmart’s […]
Read MorePetcurean to Debut Line Extension of Award-Winning Now Fresh Good Gravy at SUPERZOO 2025
Petcurean, the award-winning manufacturer of premium pet food brands Go! Solutions®, Now Fresh®, Gather and Summit, is launching Now Fresh Good Gravy recipes for adult cats, along with two Now Fresh Good Gravy beef recipes […]
Read MoreThree Dog Bakery Debuts Brand Refresh, New Logo & Packaging
Three Dog Brands, a leading manufacturer of humanized dog treats, is debuting an updated visual brand identity featuring a refreshed Three Dog Bakery logo and elevated packaging design—crafted to better […]
Read MoreSpirited Paw Probiotic + Gut Health Wins “Cat Digestive Product of the Year” in Pet Innovation Awards
Spirited Paw, a pet wellness brand from Standard Process, is thrilled to announce that its Probiotic + Gut Health supplement has been named Cat Digestive Product of the Year in […]
Read MoreFarmina Pet Foods Genius AI Wins Pet Care Innovation of the Year Award
Farmina Pet Foods, a global leader in premium pet nutrition, is proud to announce that its Genius AI platform has won the Pet Care Innovation of the Year Award. The […]
Read MoreVICTOR Builds Upon Popular Hi-Pro Plus with 3 New Hi-Pro Recipes
VICTOR Super Premium Pet Food, a Texas-based, Mid America Pet Food brand known for high-quality pet nutrition, is expanding its popular Hi-Pro Plus line with three new specially formulated recipes […]
Read MorePetSmart Appoints Jesica Duarte as Executive Vice President and Chief Commercial Officer
PetSmart this week announced the appointment of Jesica Duarte as Executive Vice President and Chief Commercial Officer. In this role, Duarte will oversee merchandising, proprietary brands, merchandise planning and allocation, […]
Read MorePetco Launches First-Ever Product Experience for Two-Legged Customers
Petco has announced “My Human,” a product category for people who boldly celebrate the pet-obsessed lifestyle. Now available nationwide at petco.com and select Petco locations, with more than 80 percent of the category […]
Read MoreFirelight Capital Announces Acquisition of Snif-Snax
Firelight Capital Partners, a lower-middle-market private equity firm focused on brands in the consumer, retail and specialty markets, today announced the acquisition of Miami-based Snif-Snax. Snif-Snax is a wholesaler and […]
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