March 2, 2023

Bow Wow Labs Launches Wefunder Campaign

Bow Wow Labs, Inc., inventors of the Bow Wow Buddy and innovators of unique pet products that help keep pets safe, healthy and happy, has launched an equity crowdfunding campaign on Wefunder and invites any retailer, distributor, partner, agency and industry friend the unique opportunity to invest in the company’s epic mission and projected growth.

Developed by a team of passionate pet-parents and pet industry veterans sharing an unwavering mission to provide retailers and dog owners alike with safe, healthy and holistic pet goods, Bow Wow Labs values its retail partners and distributors that know the importance of protecting pups from teeth to tail with a special invitation.

Joining forces with partners who equally value education, protection and better health and safety solutions for pets, Bow Wow Labs invites retail partners and distributors to learn more about a special opportunity to help grow our mission to protect more pets and give more pet-parents access to solutions their pets deserve.

It’s no secret that the pet industry has seen a lot of change, acquisitions, mergers and investors coming into our growing space. But rarely does any individual, either working inside or connected to the pet industry, have the opportunity to invest at an early stage of growth into what has been identified as a “hot early stage company.”

Bow Wow Labs’ Wefunder campaign will provide the capital to fuel even faster growth and enable the company to launch two exciting, innovative new products that pets will love and that will further the company’s core mission of pet health and wellness.

After its first 30 months of double-digit growth in sales, going from $5,000 a month to more than $4 million a year, Bow Wow Labs just had record monthly revenue exceeding $600,000 in both November and December, pushing the company to greater than $7.5 million per year in revenue projected on an annualized basis.

With a mission dedicated to pet health and safety, award-winning Bow Wow Labs is best known for its Bow Wow Buddy. The Bow Wow Buddy safety device is easy-to-use, life-protecting, veterinarian-approved and dog-loved. Each Bow Wow Buddy tightly secures bully sticks and other long-term chews (a $1 billion segment of the pet product market), helping to prevent dogs from choking and to eliminate the potential risk for obstruction on the tail-end of the treat.

Michael London, Chief Executive Officer of Bow Wow Labs said, “It’s truly important to me to allow passionate pet-parents, our retail customers and hardworking partners this opportunity for a stake in our future and our success. I can’t think of anything more powerful in today’s world than to have passionate brand ambassadors and partners as a bigger part of our future to help save more pet lives with our growing assortment of safety solutions and healthy, wellness products.”

Bow Wow Labs’ Chief Nutrition Officer and Vice President of Marketing and owner of Fetch RI, a Rhode Island-based indy pet retail store Johnna Devereaux adds, “Our mission at Bow Wow Labs is for all dogs to live their best lives, every day. We strive daily to produce safe and healthy products to dogs everywhere, and this campaign will help to further our unwavering commitment to pet health and safety. This campaign will help us build an even larger pet-passionate community of ambassadors, all with a vested interest in our continuing success and a vested interest in keeping pets safe and healthy.”

Bow Wow Labs had its first crowdfunding experience in 2018 with Kickstarter, where it earned a spot among the top 10 of 600 pet companies of the ten-year period ending with 2018. This successful campaign introduced the Bully Buddy (the predecessor of today’s Bow Wow Buddy) to thousands of loyal customers and served as an important validation of the concept. Bow Wow Labs’ current Wefunder campaign is different because it is an equity crowdfunding campaign, allowing individual people the opportunity to invest in the company.

To find out more about this crowdfunding campaign and or invest in this opportunity, click here. For more information about the award-winning company and its growing line of product-innovations, visit Bow Wow Labs.


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