CULT Food Science Subsidiary Further Foods Welcomes New Head of Sales and Marketing
CULT Food Science Corp., a disruptive food technology platform pioneering the commercialization of lab grown meat and cellular agriculture to reshape the global food industry, has announced that Kevin Ryan will be joining its subsidiary, Further Foods, as the Head of Sales and Marketing for its innovative pet food brand, Noochies!
In his new role, Ryan will lead the development and implementation of all sales and marketing strategies aimed at achieving revenue targets and expanding distribution. He will guide the growth of the Noochies! brand into new markets and channels, while building and maintaining strong relationships with key clients, distributors and retail partners. Additionally, he’ll spearhead all consumer and digital marketing initiatives, overseeing the development and execution of the brand’s positioning, messaging and campaigns. Working closely with the company’s CEO, Ryan will also focus on driving growth through direct-to-consumer platforms, including the company’s own website and third party marketplaces like Amazon and Chewy.
No stranger to the pet industry, Ryan previously served as the International Sales Manager for Midwestern Pet Foods. While there, he managed the brand’s presence, sales channel and profitability outside of the United States through proactive and assertive marketing initiatives. Prior to that, he served as the Global Marketing Director for TOP 1 Oil Products Co. USA, where he expanded the brand’s global presence, sales channels and profitability across 40 international accounts, while also setting five Guinness World Records.
“We are thrilled to welcome Kevin to the Noochies! team,” said Mitchell Scott, CEO of CULT Food Science. “His expertise and ability to identify market opportunities, combined with his strategic approach to both sales and marketing, will be instrumental in driving our growth and establishing Noochies! as a top brand in the global specialty pet market.”
Noochies! products are currently available for sale in the United States and Canada at select retailers and online click here.