May 28, 2025

K9 Resorts Names Scott Schubiger as Chief Growth Officer Amid Accelerated Franchise Expansion Plans

Continuing to build on its momentous year of growth and brand milestones, K9 Resorts Luxury Pet Hotel announces the appointment of Scott Schubiger as Chief Growth Officer. With more than 170 locations open or in development across 28 states, K9 Resorts is primed to continue its expansion with a franchise industry veteran and deepening its leadership in the luxury pet care market.

About Scott Schubiger:

Leading Dog Boarding and Daycare Franchise Taps Accomplished Franchise Leader to Drive Brand’s Rapid Growth

  • An accomplished senior executive with more than 30 years of success across franchising, technology, food and beverage, real estate and wellness sectors, Schubiger brings extensive, global knowledge of franchise sales, private equity and business development.
  • Throughout his executive career, Schubiger has held leadership positions for NRD Capital, ZGrowth Partners, Massage Heights, Lunchbox Wax, Snap Fitness, Rita’s Italian Ice and Realogy Corporation.
  • Most recently, he served as Chief Growth Officer of The Picklr where he played a key role in bringing more than 70 franchisees developing more than 500 units into the system and launching the franchise opportunity in Canada, Japan, Australia and New Zealand
  • In his new role, Schubiger will lead the strategic growth of K9 Resorts across the country and eventually, globally. His responsibilities will include identifying sophisticated, business-savvy individuals who are looking to stake their claim in the fast-growing pet care vertical.
  • As a lifetime dog owner, Schubiger recognizes the value and need for specialized services in the pet care industry and is excited to bring K9’s luxury boarding and daycare services to more dog parents across the US

“I have been interested in K9 Resorts since meeting the founders, Jason and Steven Parker, at their original location a decade ago and have continued to admire the brand from afar,” said Schubiger. “Their passion and leadership, coupled with the brand’s commitment to excellence, truly stood out. I’m excited to help expand this beloved concept, bring in new franchise partners and fulfill the increasing demand for luxury pet care.”

His appointment comes at a pivotal time, as findings in a recent industry report found that pet ownership has increased with 51 percent of US households now owning a dog. Younger generations are a huge driver of this and hold high standards for how they care for their pets – from services to products.

“We are looking to level-up our franchise development goals throughout the next few years, and Scott is the right leader to help us scale with purpose,” said Jason Parker, Co-Founder and Co-CEO of K9 Resorts. “His reputation, experience and passion for franchising make him an invaluable addition to our team. This is a full-circle moment, and we’re thrilled to have him guiding our next phase of growth.

With pet boarding expected to become a $35.8 billion industry by 2031, K9 is poised to further dominate the sector with its proven franchise opportunity.

K9 Resorts is actively seeking single and multi-unit owners to bring luxury pet boarding and daycare to their community.

To learn more about the K9 Resorts franchise opportunity, visit K9 Franchise. To learn more about K9 Resorts Luxury Pet Hotels, visit K9 Resorts.

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