KENT Corporation Rebrands to KENT WORLDWIDE
KENT WORLDWIDE is approaching its 100th year since its founding as Kent Feeds. Through the decades, the company has grown from a single-family business into a global company, expanding across food, beverage and ingredients, agriculture and pet care; it is now uniting its diverse businesses under one global brand—KENT WORLDWIDE.
“The name KENT WORLDWIDE carries our story forward,” said Gage Kent, Chairman and CEO. “Since 1927, KENT WORLDWIDE has been guided by a spirit of innovation. From humble beginnings in animal nutrition to becoming a global, diversified enterprise, our journey reflects nearly a century of purposeful growth and enduring values.”
The subtle change draws from its past—”Kent Corporation”— and its original name, “Kent Feeds,” honoring the family behind it all. KENT WORLDWIDE is a symbol of its global presence and its commitment to creating value for customers around the world.
KENT WORLDWIDE is nearly complete on a multi-year adaptive reuse project, restoring the McKee Button Company factory in Muscatine, IA, listed on the National Register of Historic Places, into offices for its Consumer Brands. This fall, it will open a new cat litter manufacturing plant, to make more high-in-demand World’s Best Cat Litter. Beginning in 2018, it has made four international acquisitions, expanding its manufacturing and marketing presence to Australia and the United Kingdom.