February 4, 2025

Matrix Partners Wins Two Graphic Design USA Awards for Creative Excellence

Matrix Partners, a premier marketing agency specializing in the pet industry, has been recognized with two Graphic Design USA (GDUSA) awards for outstanding design and creativity. These honors highlight Matrix Partners’ curated approach to design, spotlighting the company’s Instagram (@MatrixPartners) as well as a standout PR box created for Natoo Pet Foods. Out of more than 8,000 submissions across more than two dozen categories, Matrix Partners is part of the top 10 percent to earn the distinction of being named a winner.

By focusing on bringing together vibrant elements on its Instagram feed, Matrix is able to captivate and connect with audiences. Its visual grid features bright pinks, greens and blues, creating a fun and inviting vibe, with consistent hues across posts to reinforce strong brand recognition.

Bold, playful fonts are paired with engaging imagery that includes employee spotlights, client features and adorable pets that add charm and approachability. The balanced grid alternates between text-based graphics and imagery, including whimsical graphics, to tie everything together and truly capture the essence of the pet industry—fun, loving and community-oriented.

Matrix Partners also gained recognition for their exceptional design of Natoo Pet Foods’ Influencer Welcome Box, a remarkable piece crafted to captivate influencers and encourage engaging unboxing content. The box showcased Natoo’s brand colors and design elements, seamlessly highlighting its mission and product line. Thoughtfully placed treats framed the main brand messaging, creating an eye-catching and immersive experience that resonated with recipients and reinforced Natoo’s commitment to innovation, sustainability and quality.

“We are honored to receive these awards from GDUSA,” said Natalie Sackman, Associate Creative Director at Matrix Partners. “Our designs are a reflection of our passion for pets and the dynamic community we serve. These recognitions validate our team’s creative approach and goal of delivering compelling, high-quality content.”

Matrix Partners continues to use its Instagram platform not only to celebrate its work but also to showcase its team members (human and non-human), lifestyle moments and its clients. By prioritizing a versatile, pet-friendly persona, the feed has become both a resource and source of inspiration for pet brands and enthusiasts alike.

Follow Matrix Partners on Instagram to experience the award-winning feed firsthand and learn more about their work at Matrix1.

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