New Nylabone Toys Designed to Inspire Canine Creativity
Nylabone, part of the Central Garden & Pet portfolio, is launching a new collection of play toys for imaginative fun.
“Our dogs aren’t just pets—they’re our fur kids, and we want them to thrive emotionally, mentally and physically,” said Glen S. Axelrod, President and CEO of Nylabone Products. “Just as playtime benefits children, it has the power to do the same for our fur kids. These toys were designed to unlock the imaginations in dogs and their pet parents so they can introduce fresh and exciting energy to their typical playtime routines.”
The Creative Play Toy line includes curiosity-sparking shapes that are quirky, approachable and intentionally abstract—inviting dogs and their pet parents to discover different play patterns and activities every day. The toys are made of Nylabone’s new innovative material that offers varying characteristics, from lightweight and squishy to bouncy and buoyant. They’re crafted from a modern-retro color palette and each has an easy-to-remember name that captures the individual creation’s personality: Rexii, Eggi, C-Shuu, Stik-GO, Tuug and Springa.
Nylabone’s Creative Play toy line will launch with six shapes in a variety of sizes including extra-small, small, medium, large and extra-large. Joining Nylabone’s Power Play Toys, the new Creative Play collection further expands the brand’s dog play toy offering and was slated to launch this fall.
Along with the line, Nylabone will launch Imagination Nation™, an online destination where Nylabone’s Creative Play coaches offer inspiration for unique, easy-to-follow play ideas, tips and more. Pet parents will have the opportunity to learn, virtually connect and share their own creative play experiences.