Pawscout, a leader in the digitally connected pet space, is expanding its award-winning product line with a new low-cost quick response (QR) code pet tag to make protecting and caring for pets more affordable and accessible.
Following the launch of its original Pawscout tag in 2017, Pawscout took the technology and created this new version that still offers a number of the same benefits but at a lower price point.
PawscoutQR was created to address one of the greatest pet parent fears: losing a pet.
“Prior to the launch of Pawscout products, pet tags have stayed mostly the same for the last 200 years,” said Aaron Lamstein, Co-Founder of Pawscout. “We see a huge opportunity to bring innovative benefits at an affordable price point so virtually every retailer and pet parent can join the digital pet safety and care revolution.”
Each PawscoutQR tag, which has a $9.99 suggested retail price, has a unique code and with a simple scan using any smartphone can access critical owner and medical information to help reunite furry friends with their pet parents. The tag connects to Pawscout’s free mobile app and in addition to providing safety, offers a variety of features such as walk tracking, medical records and a pet social network to connect with other pet parents in the community.
“PawscoutQR builds on our rapidly expanding communities of pet parents across North America,” said Lamstein. “It gives retailers a new avenue for incremental sales in this important category, meeting the demand of what pet parents want for peace of mind.”
Pawscout teamed up with Worldwise, a platform of industry-leading brands, to manufacture and distribute its products through Worldwise’s network of more than 40,000 retail stores, e-commerce and omnichannel customers. Pawscout and Worldwise announced PawscoutQR to the pet products industry at the Global Pet Expo in Orlando, FL on March 23 and will begin rolling out the new product at leading retailers across the US and Canada starting this summer.