July 31, 2025

Nonaste Brings Eco-Powered Pet Care to SUPERZOO 2025

Nonaste, the eco-minded cleaning company best known for its enzyme-rich activewear detergent, will unveil two new pet-care innovations at SUPERZOO 2025, Aug. 13-15 at the Mandalay Bay Convention Center in Las Vegas.

At Booth #9472 EB, buyers can preview:

  • Aloe Glow Premium Pet Shampoo — Plant-based cleansers plus USDA-organic aloe and oatmeal calm itchy skin while blasting away funk. No sulfates, parabens or artificial dyes.
  • Pet Stain & Odor Eliminator — Rapid-acting enzymes and biodegradable surfactants erase pee, poop and “mystery funk” on carpets, hardwood, upholstery and more—without masking scents.

“Pet parents want products that work and align with their sustainability values,” said Andy Voggenthaler, Nonaste Co-Founder and CEO. “We built our pet line with the same high-performance, planet-kind DNA that made our activewear detergent a cult favorite.”

CMO Jennifer Cardenas added, “SUPERZOO is the industry’s trend barometer, so it’s the perfect stage to show buyers how Nonaste can freshen shelves—and margins—in one clean sweep.”

Show-Only Perks

Retailers who place an opening order of four or more cases per SKU during SUPERZOO receive free shelf-talkers and 50 percent off freight.

Meeting Requests

Book an appointment by emailing sales@nonaste.com or through the SUPERZOO exhibitor portal. Limited slots are available for media previews and distributor consultations.

 

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