Outward Hound Launches New e-Commerce Website

Outward Hound, an award-winning innovator, creator, manufacturer and distributor of high-quality pet products, has launched its new and improved website and mobile shopping experience.

The site now offers a more user-friendly experience with improved navigation and overall functionality for both desktop and mobile. In addition to its improved shopping experience, the new site features immersive educational and social content for pet parents.

“Our goal was to provide pet parents and our wholesale customers an easier and more efficient way of learning about, locating and purchasing our products online. This project has been months if not years in the making, and I’m proud of the team for all of the hard work it took to get this launched,” said CEO Michael Black.

In addition to improved user experience, the new website includes Outward Hound’s most recent product line, Best Friends by Sheri pet beds. Pet parents can now shop calming dog beds, pet huts, cat beds and pet blankets alongside signature products like Nina Ottosson by Outward Hound dog puzzles, Nina Ottosson by Petstages cat puzzles, dog treats by Wholesome Pride and toys from brands like Planet Dog and Petstages.

Along with the new website, Outward Hound will be integrating social commerce just in time for the holidays, so pet parents can discover and purchase products for their pets on Facebook and Instagram. An upgraded web experience for the Outward Hound blog Furtropolis, a learning hub for pet parents featuring thoughtful, educational-forward content about their furry family members, is in the works to debut later this year.