Purrch, Pet-Focused Social Media App, Leans into Booming Pet Space

The purrch app (available on Apple devices) is the first pet social media app dedicated to enhancing the flourishing pet space by serving as the leading destination for members of the online pet community to meet, learn, experience and discover.

From helping to forge friendships among pet enthusiasts and their pets, to providing a non-divisive space for pet parents to share their pet-focused content, from supporting pet fostering and adoptions to driving organic discovery of new brands, purrch serves as a gathering place to support many facets of the pet community.

To the last point, with spending at nearly $100 billion per year, pet people are eager to learn about and recommend their favorite pet products and services. The purrch app not only streamlines this process, but it does so in a friend-to-friend way versus inundating its users with advertisements.

For instance, Fritz’s human mom, Kerry, recently discovered Town & Trail dog treats on the app. Fritz is a very picky eater, so when she came across the recommendation from a fellow purrch user who also owns a pup who’s particular about their food, she had to give them a try. She says, “My dog who is the pickiest eater around is obsessed with these air-dried beef treats, and I really love that they’re made by an emerging, up and coming brand with health-conscious priorities.”

Download the purrch app and learn more about the founders and purrch’s mission.