Royal Canin has elevated its membership with the Pet Sustainability Coalition to ICON status, the highest PSC membership level.
According to PSC, Royal Canin’s increased engagement will provide PSC with important industry expertise and financial support to advance its industry-wide priorities, which include: finding sustainable solutions to complex packaging needs, advancing the sustainable sourcing of proteins and the promotion of Diversity, Equity and Inclusion in the industry.
“As one of the largest pet food manufacturers in the industry, and a brand within the MARS Petcare family, Royal Canin’s selection of an Icon membership is a major milestone that indicates the significance of sustainability as a key business topic for brands large and small. MARS has one of the most aggressive sustainability plans amongst its peer group and we are honored to support their efforts within Royal Canin to advance their progress within their petcare business,” said Caitlyn Dudas, Executive Director, PSC.
“At Royal Canin, we strive to create a sustainable world for pets, people and the planet,” said Cecile Coutens, Regional President of Royal Canin North America. “With a mission of Creating a Better World for Pets, we have lived our sustainability commitment with our sites sending zero waste to landfill, achieving 100 percent sustainable fish sourcing and contributing to reforestation projects around the world to name a few. We have an important role to play and want to extend our sustainability leadership, while inviting others in the industry to join us in helping to create a more sustainable world in which our pets, people and planet thrive.”
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