Something to Wag About: Petsecure and Pet Valu Join Together to Bring Value and Convenience to Pet Parents
Petsecure, Canada’s largest pet insurance provider, and Pet Valu Canada Inc., the leading specialty retailer of pet food and pet-related supplies in Canada, today announced a new collaboration to enhance pet care with greater ease, value, and peace of mind for Canadian pet parents.
This exclusive, multi-year collaboration brings together two of Canada’s most trusted names in pet care. Customers will gain easier access to trusted pet care resources, exclusive savings on both insurance and retail products, and a more connected experience supporting their pets — from everyday essentials to long-term health protection.
This new collaboration delivers meaningful, ongoing value that flows both ways. Customers of the Pet Valufamily of stores across Canada, including Pet Valu®, Bosley’s by Pet Valu®, Paulmac’s Pets®, Total Pet® and Tisol® are eligible to receive a discount when purchasing a new Petsecure pet health insurance policy: an *exclusive 10 per cent discount for Pet Valu’s Your Rewards™ members with a completed My Pet Profile, and a 5 per cent discount for all other Pet Valu customers. Existing Petsecure policyholders will be eligible for special offers at Pet Valu stores.
“Our goal has always been to support the health and well-being of pets, and this new relationship with Pet Valu is a natural fit,” said Daniel Kennedy, Senior Vice President, and Chief Digital Officer at Definity. “By aligning our strengths, we can offer pet owners a seamless experience that provides both the protection they need and the products they trust, making it easier than ever to be a great pet parent.”
“We are pleased to work with Petsecure to provide devoted pet lovers across Canada with additional expertise and value, so their pets have access to well-rounded care when they need it,” said Greg Ramier, Chief Executive Officer at Pet Valu. “Like Pet Valu, Petsecure is a trusted Canadian brand, that is committed to supporting pets, and pet parents, through all stages of their lives.”
*Subject to terms and conditions.