November 23, 2020

Merck Animal Health Survey Reveals First-Time Dog Owners Need Support

Merck Animal Health, known as MSD Animal Health outside the US and Canada, a division of Merck & Co., Inc., Kenilworth, N.J., today announced a new survey about first-time dog owners and […]

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November 20, 2020

PetSafe Smart Feed Automatic Pet Feeder Honored with Pet Independent Innovation Award

PetSafe® brand, a global leader in pet product solutions, was recently honored with a 2020 Pet Independent Innovation Award, which recognizes the innovators and leaders of the pet industry. PetSafe® […]

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November 20, 2020

Carnivore Meat Company’s Fusion Dinner Patties Earn Nod from Pet Independent Innovation Awards

Carnivore Meat Company, a freeze-dried and frozen raw pet food manufacturer, has earned its second consecutive award from Pet Independent Innovation Awards. This year the company’s brand Vital Essentials has […]

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November 20, 2020

Carnivore Meat Company Hires Alli Magit as New Account Specialist

Raw pet food manufacturer Carnivore Meat Company has welcomed Alli Magit as Account Specialist for Wisconsin, Illinois, Indiana, Michigan, Minnesota, South Dakota and North Dakota. “From the moment I met Alli, […]

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November 20, 2020

Matrix Partners Introduces Virtual Focus Groups

Matrix Partners, an award-winning pet product branding firm, has recently added web-enabled consumer focus group capabilities to their marketing services portfolio. According to Don Tomala, Managing Partner, this service was […]

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November 19, 2020

Durable Dog and Cat Pet Care Product Sales Approach $6 Billion Reports Packaged Facts

Market research firm Packaged Facts estimates that U.S. retail sales of durable pet care products for dogs and cats will reach $5.7 billion by the end of 2020, up 9.9 percent from $5.2 […]

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November 19, 2020

PEDIGREE Foundation Announces $1 Million in Grants to Help End Pet Homelessness

While dog adoption and fostering have brought joy to people across the United States in 2020, shelters and rescues have faced one of the toughest years in memory. PEDIGREE Foundation […]

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November 19, 2020

The SHEBA Brand Launches New Docuseries Showcasing the Extraordinary Bond Between Cats and Their Owners

Today, the SHEBA brand is launching a documentary series called The Cats That Rule The World by Academy Award-nominated director Geoffrey O’Connor. The new series follows the true stories of a handful of humans […]

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November 19, 2020

Chewy to Match Customer Donations in Food and Supplies up to $2 Million

Chewy, Inc. announced today that it will match customer purchase amounts and donate the total in food and supplies to animal welfare organizations in need this Giving Tuesday, up to […]

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November 19, 2020

Minnesota-based Animal Ortho Care Teams up with UK Charity to Raise Awareness of Needs of Street Animals

Minnesota-based Animal Ortho Care (AOC) has announced a partnership with Miracle’s Mission, a UK animal charity. The online pet retailer has been focused on animal braces, animal prosthetics and pet pain […]

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