Purina Commits Donations to 5 Pet Non-profits This Holiday Season
Purina has committed hundreds of thousands of dollars in donations to five pet nonprofits this holiday season in addition to millions of dollars in pet food and litter donations and […]
Read MoreHABRI Creates New Infographic Enforcing Human-Animal Bond
In recognition of how pets are helping humans during the pandemic and just in time for the Thanksgiving holiday, the Human Animal Bond Research Institute (HABRI) has created a new […]
Read MoreMerck Animal Health Survey Reveals First-Time Dog Owners Need Support
Merck Animal Health, known as MSD Animal Health outside the US and Canada, a division of Merck & Co., Inc., Kenilworth, N.J., today announced a new survey about first-time dog owners and […]
Read MorePetSafe Smart Feed Automatic Pet Feeder Honored with Pet Independent Innovation Award
PetSafe® brand, a global leader in pet product solutions, was recently honored with a 2020 Pet Independent Innovation Award, which recognizes the innovators and leaders of the pet industry. PetSafe® […]
Read MoreCarnivore Meat Company’s Fusion Dinner Patties Earn Nod from Pet Independent Innovation Awards
Carnivore Meat Company, a freeze-dried and frozen raw pet food manufacturer, has earned its second consecutive award from Pet Independent Innovation Awards. This year the company’s brand Vital Essentials has […]
Read MoreCarnivore Meat Company Hires Alli Magit as New Account Specialist
Raw pet food manufacturer Carnivore Meat Company has welcomed Alli Magit as Account Specialist for Wisconsin, Illinois, Indiana, Michigan, Minnesota, South Dakota and North Dakota. “From the moment I met Alli, […]
Read MoreMatrix Partners Introduces Virtual Focus Groups
Matrix Partners, an award-winning pet product branding firm, has recently added web-enabled consumer focus group capabilities to their marketing services portfolio. According to Don Tomala, Managing Partner, this service was […]
Read MoreDurable Dog and Cat Pet Care Product Sales Approach $6 Billion Reports Packaged Facts
Market research firm Packaged Facts estimates that U.S. retail sales of durable pet care products for dogs and cats will reach $5.7 billion by the end of 2020, up 9.9 percent from $5.2 […]
Read MorePEDIGREE Foundation Announces $1 Million in Grants to Help End Pet Homelessness
While dog adoption and fostering have brought joy to people across the United States in 2020, shelters and rescues have faced one of the toughest years in memory. PEDIGREE Foundation […]
Read MoreThe SHEBA Brand Launches New Docuseries Showcasing the Extraordinary Bond Between Cats and Their Owners
Today, the SHEBA brand is launching a documentary series called The Cats That Rule The World by Academy Award-nominated director Geoffrey O’Connor. The new series follows the true stories of a handful of humans […]
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